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Tuesday, May 23 • 2:00pm - 3:00pm
Experiential Marketing - Get Your Targets to Swipe Right

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Detroit entrepreneurs gain insight into how to message and deliver cool experiences to their customers at local festivals, or how to create their own experiences.

Emotional connection. Warm and fuzzies. This is what all business owners want from their targets and the public, but how do we achieve it? There are several advertising and marketing efforts that can be utilized to create these brand ambassadors, and experiential marketing is a hot and measurable one that can provide potentials the opportunity to directly connect with your brand with a variety of cool experiences that leave an unmatched lasting impression.

All businesses need clients and customers. One measurable and cool way of reaching this objective is via establishing or improving a relationship with potentials by incorporating experiential marketing initiatives into brand marketing strategies.

Come out and get immersed in a real, live brand experience and take home strategies and tactics that can turn brand potentials into brand lovers.

avatar for Carlotta Tutt Hollaway

Carlotta Tutt Hollaway

Principal, True Root Marketing

Tuesday May 23, 2017 2:00pm - 3:00pm EDT
#ChaseBasecamp - 6B | Masonic Temple 500 Temple Street, Detroit, MI 48201